Guess wanted a unique way to generate interest and excitement about their new fragrance, Guess Seductive, in flagship stores across the U.S. and Canada.
Gridcast created excitement and awareness with stunning rear projection.
First Gridcast recreated the Guess Seductive perfume bottle in store windows and, using rear projection on Vikuiti film, projected images directly onto the bottle shape. The seductive images captivated onlookers and drew them into the store entrance.
